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Aug 23 2013

ABC Ad Critic

For any business, market research is essential. It allows companies the opportunity to understand the specific needs of its audience and thereby make improvements where needed, or offer encouragement for the standard of work achieved.

Customer feedback can be done through varying formal and informal methods and as a group or individually. At The Buzz, we understand the importance of this feedback in helping brands achieve success. This sense of understanding can come at an early age, as seen from this “constructive criticism” from a member of one of our more honest and discriminating audience – a kid! His “review” took place during the 2013 Limacol Caribbean Premier League Finals.

The Buzz appreciates his expert advertising impact analysis and media education!

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